NEXA is about connection
We bring quality brands and independent retailers together, helping products find their place on store shelves and in customers' lives. More than 20 years of retail experience guide how we build and support those relationships.
- Retailers first, from 20+ years behind the counter
- Founded in 2024, shipping from New York
- A trusted link between brands and independent stores
From retail experience to trusted partnerships
In 2004, we started in retail. Over the next two decades, the business expanded into toys and other product categories, giving us firsthand experience with the challenges of keeping shelves full and customers happy.
We know the excitement of finding a product that's just right for your customers. We also know what happens behind the scenes: orders to place, inventory to manage, and shipments that need to arrive on time.
That's why, in 2024, we created NEXA. As retailers increasingly needed faster, more dependable ways to replenish inventory, we saw an opportunity to put our experience to work. We built NEXA to be the kind of partner we always wished we'd had.
The acquisition of Adora Dolls in 2026 marked an important step in our growth. As we build new relationships with brands and retailers, our commitment remains the same: to support the people behind each business and help them grow.
Our journey
- 2004
We start in retail
Buying, stocking and serving customers firsthand.
- 2010s
Toys and more
The business grows into toys and other product categories.
- 2024
NEXA is founded
The distribution partner we always wished we'd had: domestic inventory and dependable replenishment for independent retailers.
- 2026
Adora Dolls joins NEXA
An important step in our growth and brand portfolio.
Bringing quality brands and passionate retailers together
Behind every product on a store shelf are two businesses counting on each other. Brands need a dependable way to reach retailers. Retailers need quality products they can keep offering to their customers.
NEXA exists to make that relationship work. We carefully select the brands we represent, ensure a steady flow of inventory in the U.S., and make wholesale purchasing accessible to retailers of different sizes.
Our purpose is simple: to help retailers build thriving businesses and quality brands find their customers.
Because great things happen when the right people come together.
What guides us
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Retailers come first
We've spent years making purchasing decisions, managing inventory, and serving customers. That experience keeps the realities of running a store at the center of how we approach distribution.
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Dependability matters
We know firsthand what a delayed shipment can mean for a store. That's why reliable supply is at the heart of our business, from maintaining domestic inventory to getting products into retailers' hands.
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Quality deserves care
We choose our brands intentionally and vet each one before bringing it into our portfolio. We want to offer products we're proud to represent and retailers can feel confident carrying.
“Our name, NEXA, comes from Latin and speaks to what we care about most: connection. We want NEXA to be the trusted link that helps brands grow, keeps retailers stocked, and gives both sides the confidence to build something lasting.”
The people behind NEXA
Retail buyers, operators and reps who know what it takes to keep a store stocked and a brand growing.
Let's bring more great products to more stores
Looking for quality brands to bring into your store? Or a distribution partner to help your brand reach U.S. retailers? We'd love to hear from you.